About Rui & Co

About Rui & Co

Objects of intention. Pieces with meaning.

Rui & Co is a collection of things created or chosen to bring a little more meaning into everyday life.

From intention candles and natural stones to our own ammolite jewellery designs, each piece is selected or created for its beauty, character and the feeling it evokes.

Intention begins within. The object becomes an anchor for it.

Why “Rui”?

Rui & Co is pronounced “Ruyi.”

The shorter spelling is our playful twist on the name. At its heart is 如意 (Rúyì), a word associated with wishes fulfilled, harmony and auspiciousness.

For us, it is a simple reminder: know what matters, set your intention, and move forward with purpose.

Intention Candles

Our candles are created around specific intentions, combining fragrance, natural waxes and carefully chosen energetic timing.

Each blend contains a small amount of beeswax, inspired by its long history in churches, temples and sacred spaces. We value the warm, natural quality and the sense of elevation it brings to the candle experience.

Because of this, our candles are not vegan.

Every batch is created within its own energetic window. We keep the exact timing private, making each release a moment that belongs only to that batch.

Jade, Crystals & Ammolite

We select jade and crystals for their natural beauty, individuality and symbolism.

We also create our own ammolite pendants in 925 sterling silver, personally designed to let the stone's natural colour and iridescence take centre stage.

No two natural pieces are quite alike. That's part of their beauty.

A Little Less Noise. A Little More Meaning.

Life moves quickly. We believe the things we keep close should give us a reason to pause, reconnect and remember what matters.

Choose what speaks to you.

Rui & Co
Objects of intention. Pieces with meaning.